Marketing Today - Monash University Australia

Thursday, August 28, 2008

Marketing Today - 074

Marketing Today, Episode 74, from Monash University, Melbourne Australia. Features:

You've got a voice on this podcast, too! Call +61 3 9903 1199 to contribute to the discussion.

4 Comments:

  • My brother has started his own company and was having trouble with the advertising and creating websites aspect. A quick search online led him to this website marketingeye.com.au. They are just awesome! Not only were they efficient and pleasant to work with, their marketing consultants cost only $24,000 per year. I would strongly recommend them to all of you guys as they do a really broad range of marketing services that would surely meet your needs

    By Anonymous denise, at Monday, September 1, 2008 at 12:56:00 PM GMT+10  

  • Hi Denise,

    Thanks for "spamming" my blog - and others (e.g. BrandDNA) with this same "cut-and-paste" meaningless message! How about you listen to the podcast and learn a thing or two about Marketing. It sounds like the organisation you represent could also learn how to behave appropriately in the blogosphere.

    I'll certainly be mentioning "marketingeye" in my next podcast, but not in the positive way that you are hoping for. Keep listening!

    Angry Wags.

    By Blogger Peter Wagstaff, at Monday, September 1, 2008 at 7:14:00 PM GMT+10  

  • Denise,

    Just to prepare for our upcoming discussion on this issue, you may want to read a little bit of background information about why it's not cool to spam in places like this: See the NAB Spamming story at marketingmag.com.au.

    By Blogger Peter Wagstaff, at Monday, September 1, 2008 at 7:29:00 PM GMT+10  

  • Hello Peter,

    Firstly Marketing Eye would like to apologise for this unsolicited blog on 1 September 2008. It is never our intention to mislead or misdirect consumers or any other parties. In this instance an oversight on our behalf has resulted in an unfortunate miscommunication that has led to an intern making an error. We all make mistakes, it is a part of the learning process.

    Furthermore we take the internship program very seriously as I am sure you would be aware from your conversations with our previous interns that have come from Monash. Fortunately this intern has learnt from her mistake as we have ensured that they have spent time researching the ethics of social media, which has been assisted by material kindly provided by you.

    As I am sure you are aware it is not our company policy to engage in spamming of blogs as this is clearly an isolated incident and will not be repeated in the future.

    Kind Regards,

    Marketing Eye

    By Anonymous Marketing Eye, at Tuesday, September 9, 2008 at 4:23:00 PM GMT+10  

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