posted by Peter Wagstaff at
Hey Wags,Just in response to the ad. ITS A SPOOF! It's taking the piss out of Germany and German culture. It's not aligning itself with German values, its differentiating itself from it. Its putting itself higher/above German cars and what not all because of the line "made in France".I can't beleive Col didn't realise that it was a satire. C'mon, what German in their right mind has sword fights, is tall with short blonde hair, eats only bratwurst being served by a waitress in a German traditional outfit.
By Jason Tsitsopoulos, at Tuesday, May 27, 2008 at 9:52:00 PM GMT+10
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Marketing news, from Peter Wagstaff, Monash University. Questions or comments should be directed to Peter Wagstaff.